About us

HIFF will be the perfect destination for those in pursuit of latest design and trends in furniture

The furniture market in India is highly fragmented with majority of the revenue being generated from the unorganized sector, which includes onsite carpenters, independent furniture manufacturers and domestic retailers. Even with all the favorable factors, the Indian furniture industry is yet to bloom to its full potential. The whole furniture industry has been at a disadvantage due to the lack of better organization and unity which would have propelled the industry to greater heights. The Hindustan International Furniture Fair (HIFF) was conceived keeping in mind the idea of bringing the world under one roof to know and feel the Indian furniture industry. HIFF aims to strengthen and create a solid base to help propel the local and regional industry internationally through cross-border exposure, training and collaborations, thus enabling the industry to keep in tide with the current world trends in furniture. HIFF is the perfect platform for knowing and exploring the new trends in the world furniture industry and for creating and establishing new business relationships. The fair creates an opportunity for the furniture producers to exhibit their products. In the last two years, more than 650 exhibitors from all over India have made use of the opportunity and have come and displayed a wide variety of their products.

Why to visit

  • The three-day event brings together passionate people from furniture industry to address the growing demand for development and growth in the Indian furniture industry, with a special focus on South India
  • By providing exceptional experiences in business promotions, networking and discussion forums, HIFF serves as a catalyst for the tremendous growth & development of the furniture industry
  • The exhibition offers a platform to launch new products, make new contacts and maintain existing relationships. With more qualified buyers and decision makers than any other event in South India
  • HIFF is also a supply chain event, where the latest solutions from raw material and equipment suppliers, to materials and designing services
  • Structured networking and organized social activities are built directly into the event to ensure maximum interaction between guests, exhibitors, and attendees
  • HIFF is also a marketplace for all raw materials, equipment, machinery and technology used in the furniture manufacturing supply chain
  • Join us to view the latest technology, modern instruments, supplies, design solutions, inventive materials, latest methodology and contemporary design from trendsetters

Why Exhibit

  • Connect with your customers through meaningful real-time interaction
  • Great way of acquiring new clients, building a brand reputation and increasing your brand’s visibility
  • Great opportunity to connect directly with your target audience and build long-term relationships with your customers
  • Strengthen customer relationships through face-to-face interaction
  • Great for generating leads but also for finding new partners and meeting like-minded professionals
  • Great opportunity for the brand to present latest products and collect new contacts
  • Helps generate awareness around your brand and get additional exposure through various media promotions as part of HIFF

Key Exhibiting Segments

  • Manufacturers of Furniture, Kitchen Cabinets & Other Wood Products
  • Furniture Exporters, Importers and Timber Traders
  • Manufacturers or distributors of Plywood, Veneers and Wood-based panels
  • Manufacturers or distributors of Hardware, Fittings, Tools & Accessories
  • Woodworking Machinery Manufacturers and dealers
  • Manufacturers or distributors of Adhesives, Chemicals and Wood Coatings

Meet The Directors

Hiff Directors


We truly appreciate your support and partnership; your contribution will dramatically help us develop and succeed in our endeavors. Without your involvement and partnership, we would not be able to aim high and reach our potential.

Vision Mission

Actively contribute to the growth of Indian furniture industry and oversee its promotion and development worldwide.


We believe in the power of great ideas and that these ideas can come from anyone, anywhere, at any time.


We continually experiment. We fail quickly and productively. We use data and feedback to guide our course.


We have an obligation to question the rules, change them for the better, raise the bar, play a different game, and play it better than anyone thinks is possible.


We act promptly, enthusiastically, and professionally so people are WOW-ed by their interactions with us.